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Intelligent polls?

In French the word "sondage" in itself often leads to negative reactions and is assimilated to opinion or political polls. Enquetesenligne.fr deliberately chose to use the anglo-saxon terminology in order to designate a mini-poll, a quick poll or a snap poll.

From mini-poll to commercial plots...

Used in the correct manner, mini-polls can turn into highly efficient commercial arguments...

Let’s imagine an online brokers’ comparison website willing to identify the average trader’s portfolio visiting its website? A mini-poll can just do that and results can subsequently be exploited to encourage brokers to spend ther online advertising budgets on the site.

 

 

Marketing intelligence in real time

Whether we look at obtaining information related to purchasing behaviours on an e-commerce website, opinions on a highly targeted question or even learning about sources of a company’s Internet reputation, mini-polls are proving to be very precious marketing tools, quick to set up and providing information in real time for a variety of applications such as websites, Intranets, Extranets but also e-newsletters and other online material.